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View ArticleConsent to data processing and marketing: a matter of legislation… and that’s...
The word “consent” in Email Marketing is undoubtedly associated with the concepts of legislation, European regulation and GDPR. However, few focus on the importance of consensus in terms of...
View ArticleBlack Friday 2022: Email Marketing Statistics vs. 2021
In exclusive preview we present our analysis of the data and trends of 2022 Black Friday themed email campaigns. Discover the email channel’s performance this year compared to 2021 and the strategies...
View ArticleA year with MailUp: Email Marketing statistics, news and trends of 2022
A 2022 summary of MailUp, including new releases of the platform, insights, statistics and the achievement of twenty years of activity. As is our year-end custom, let’s rewind and take a look at the...
View ArticleAn email’s journey, from sending to inbox
Discover what happens to your messages after they leave in the new infographic by MailUp. Email is still the channel with the highest average return on investment. That’s why you most likely decided...
View ArticleEmail Marketing Calendar 2023/24: the new MailUp template to plan your strategy
A smart tool to help you plan your email campaigns and Email Marketing strategy from September 2023 until August 2024. Make use of these summer months to prepare all your mailings for the upcoming...
View ArticleMailUp news: all the new functions you can find in your platform for this summer
Yes, we know: August is the month when marketers take a well-deserved break. But before you go off on your holidays, here’s a recap of all the new developments and functions we’ve launched this summer...
View ArticleHow to use Artificial Intelligence to create an email: MailUp’s AI Assistant...
Artificial Intelligence is the most popular tool around right now, even for Email Marketing. But to use it truly effectively, you need to be familiar with best practice and take a few little...
View ArticleMailUp gets a makeover: discover what’s new this fall to maximize your...
This fall, MailUp is introducing new features to boost your productivity and performance, right around the key sales months. Learn about the unified contact management, the Deliverability Index and...
View ArticleGmail and Yahoo’s new delivery rules: here’s how to comply by February 2024
As of the first of February 2024, Google and Yahoo will introduce new rules for anyone who sends massive emails to @gmail and @yahoo contacts to improve mailbox protection against spam, phishing and...
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